Unless you
are bonafide beauty product junkie who loves the thrill of finding that “perfect
shade”, you may have found yourself overwhelmed when strolling down the cosmetics
aisle of your favorite drugstore. Or
maybe you really don’t enjoy asking for help at the cosmetic counter. You wouldn’t be alone.
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| Asmau Ahmed Founder of Plum Perfect |
Frustrated
by her own struggles to find her best cosmetic colors and products, Asmau Ahmed
used her stellar education and engineering background to found Plum Perfect, a mobile and web-based
application that makes personalized makeup recommendations based on your
unique color signature. Consumers can simply
take a picture with the app (or upload one), and Plum Perfect will search its network
of retailers to recommend the colors and products that work best for the eyes,
lips and face. And a great feature … you
can make purchases directly from the app.
Ahmed, a graduate
of both University of Virginia and Columbia Business School (MBA), spent years conducting
math and beauty research to provide the most scientifically sound results
possible.
I’ve added
Plum Perfect to my IPad and I’ve found some great suggestions. I wasn’t so sure about a few of the lipstick
choices, but overall, there were many spot-on recommendations.
Plum Perfect
is available through I-Tunes and is compatible with most iPhone and IPad
versions. And best of all, as of this writing, the App is free. To access Plum Perfect, visit www.plumperfect.com or download directly
from your IPhone or IPad device.
To read more about
Asmau Ahmed and Plum Perfect, visit www.prweb.com;
or www.madamenoire.com


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Pjd
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